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Operational Research Methods in Business, Finance and Economics

This book gathers selected high-quality papers presented at the 31st European Conference on Operational Research, which was held in Athens, Greece on June 11-14, 2021. It highlights the latest advances in…

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EUR 186,19*

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Sunil Kumar
Python for Accounting and Finance

This book is a comprehensive guide to the application of Python in accounting, finance, and other business disciplines. This book is more than a Python tutorial; it is an integrative approach to using Pyt…

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EUR 88,75*

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Arpita Agnihotri: Advanced Marketing Research, Buch

Arpita Agnihotri, Saurabh Bhattacharya
Advanced Marketing Research

Learn how to develop and apply the latest marketing research methods with this concise, practical textbook that includes real-world data and examples.

lieferbar ab 25.2.2025.

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EUR 72,62*

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Arpita Agnihotri, Saurabh Bhattacharya
Advanced Marketing Research

Learn how to develop and apply the latest marketing research methods with this concise, practical textbook that includes real-world data and examples.

lieferbar ab 25.2.2025.

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EUR 249,44*

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Carrie Williamson
Reverse Job Search Method

In the fast-paced world of job hunting, it's time to shift the paradigm and take control of your career with the "Reverse Job Search Method." This innovative approach flips the script, placing the job see…

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EUR 95,98*

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Federico Demaria
The Political Ecology of Informal Waste Recyclers in India

The questions related to waste management are not merely technical; what, how, where, and by whom becomes intrinsically political questions. This book is about the power relations in recycling, from the v…

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EUR 121,25*

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Philip Kotler
Entrepreneurial Marketing 2

Discover the latest groundbreaking marketing strategies making waves in Asia Reimagining Operational Excellence: Inspirations from Asia by renowned marketing expert and bestselling author Philip Kotler, H…

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EUR 27,91*

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Sachiko Scheuing
How to Use Customer Data

Ensure your marketing is GDPR/DPDI compliant whilst navigating technological changes and optimizing customer experience with this practical and user-friendly guide.

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EUR 56,84*

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Peter E Rossi: Bayesian Statistics and Marketing, Buch

Peter E Rossi, Greg M Allenby, Sanjog Misra
Bayesian Statistics and Marketing

Fine-tune your marketing research with this cutting-edge statistical toolkit Bayesian Statistics and Marketing illustrates the potential for applying a Bayesian approach to some of the most challenging an…

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EUR 134,51*

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Essentials of Translational Pediatric Drug Development

Essentials of Translational Pediatric Drug Development: From Past Needs to Future Opportunities provides integrated and up-to-date insights relevant for both translational researchers and clinicians activ…

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EUR 214,07*

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Dwayne M Butler: Envisioning a New Racial Grievance Reporting and Redress System for the United States Military, Buch

Dwayne M Butler, Sarah W Denton, Chong H Gregory
Envisioning a New Racial Grievance Reporting and Redress System for the United States Military

The authors identified gaps, ambiguities, inconsistencies, and reported problems in the military racial grievance system and offer recommendations for improvement and further evaluation.

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EUR 49,89*

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Jim Kraus, Adele Revella
Buyer Personas

PRAISE FOR BUYER PERSONAS "The guide you need to create personas based on the actual problems of actual people...not guesswork or hunches or vibes." --ANN HANDLEY, bestselling author and Chief Content Of…

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EUR 28,41*

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Nathan Vardi
For Blood and Money

For Blood and Money tells the little-known story of how an upstart biotechnology company created a one-in-a-million cancer drug, and how the core team-denied their share of the profits-went and did it aga…

lieferbar innerhalb 1-2 Wochen

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EUR 19,93*

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Leila Fataar
Culture-Led Brands

Harness cultural relevance to create a resilient brand that can successfully navigate rapidly evolving social and business landscapes whilst remaining resonant and authentic.

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Leila Fataar
Culture-Led Brands

Harness cultural relevance to create a resilient brand that can successfully navigate rapidly evolving social and business landscapes whilst remaining resonant and authentic.

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Buch

Jono Bacon
People Powered

Harness the power of communities, both inside and outside of your organization, to drive value and revenue, activate your employees' and customers' talents, and create a highly engaged, loyal customer bas…

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EUR 22,94*

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Michael Lewrick, Omar Hatamleh
AI & Innovation

Transform your organization's approach to AI with tested frameworks from global leaders AI & Innovation: Best Practices and Tools to Manage Exponential Change Due to Exponential Growth is an expert bluep…

lieferbar ab 27.11.2024.

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EUR 28,91*

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Lola Bakare
Responsible Marketing

Unlock growth by committing to a responsible marketing strategy that aligns your brand's authentic goals with real social impact beyond performative action.

lieferbar ab 31.12.2024.

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EUR 138,30*

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Zontee Hou
Data-Driven Personalization

Your customers expect highly personalized experiences. Discover exactly how to deliver by collecting the right data and crafting messages that tap into behavioral psychology.

lieferbar innerhalb 1-2 Wochen

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EUR 50,51*

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Artistic Provenance Research

Cultural Heritage Studies -Band 5

What can art and artists bring to researching the origins and biographies of objects? How do they shed new light on - or even unsettle - existing approaches to such questions? Proposing the new term - art…

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